BRANDING & STRATEGY • INTEGRATED MARKETING • EDITORIAL LEADERSHIP • CONTENT PRODUCTION • PARTNERSHIPS & PR

BRANDING & STRATEGY • INTEGRATED MARKETING • EDITORIAL LEADERSHIP • CONTENT PRODUCTION • PARTNERSHIPS & PR

“I love to bring together a fractional team of experts based on the needs of a project, tapping into my vast network of talented and seasoned professionals I’ve had the pleasure of working with over the years.”

Rachel Hayes

BRANDING & STRATEGY

Develop and grow an ownable, unique brand that rises above the competition.

  • • Competitive Analysis & Positioning

    • Creative Vision & Brand Book Development

    • Message Hierarchy & Tone of Voice

INTEGRATED MARKETING

Reach every consumer touchpoint with comprehensive omnichannel campaigns.

  • • Acquisition, Retention, and Always-On Strategies

    • Website Design & Development

    • Email & Text

    • Organic & Paid Social Media

    • Consumer Events

    • Influencer Activations

EDITORIAL & CONTENT PRODUCTION

Bring your brand story to life with impactful channel-specific content.

  • • Brand Storytelling

    • Product Editorialization

    • Editorial Calendar & Blog Programming

    • Creative Design

    • Copywriting

    • Video & Photography

    • Social Media

    • Email

    • Website & Blog

    • Collateral

PARTNERSHIPS & PUBLIC RELATIONS

Increase awareness with strategic collaborations and media exposure.

  • • Brand Collaborations

    • Influencer Outreach & Management

    • Press Releases & Media Kit

    • Online & Print Media Outreach

    • Podcast & Broadcast Pitches

CAPABILITIES

  • Creative Brand Strategy

  • Content Production

  • Campaign Concepting

  • Editorial Leadership

  • Public Relations

  • Social Media Marketing

  • Influencer Marketing

  • Copywriting

  • Seasonal Concepts

  • Team Building & Mentoring